Goals and systems can work together

Having begun my business career in a chain store retail environment the importance of achieving measurable goals -- particularly sales increases -- was baked into my brain. This was an era of very high inflation and a business that was not growing in step with rising prices was actually losing ground. It still makes for a feeling of puzzlement inside me now, decades later, when I encounter CEDF clients who do not establish relevant, defined goals for their own business growth.

Along the way,...

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