What’s a “Thank You” really worth?

Talk is cheap until you say "Thank You." This university study reminds business owners that sincere appreciation can be worth more than you think -- even more than perks and monetary rewards. 

Here's a reminder about the value of appreciation and sincerity. Many CEDF business owners have very close relationships with customers, and so one would think that the lesson here can be extended to a lot of different kinds of industries, not just restaurants where this story comes from.


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